I’m Shane, the founder and managing director of Trade Risk.

I started Trade Risk in 2010 as a one-man-band and have built it into an award-winning operation with thousands of clients throughout Australia.

I’m married with three young children and my passions outside of family and business include cars and, oddly, number plates…

After a decade in financial services I saw a gap for good quality insurance advice for tradies, and importantly, delivered in a way that suited the tradie rather than the broker or adviser.

That’s why we’re big on electronic communication such as phone and email, and why so many tradies comment on how easy to deal with we are.

I’ve been lucky to pick up a few personal accolades along the way, which are as much about my team as they are about me:

In The Press

Thanks to the success of Trade Risk I’ve been quoted in various publications regarding insurance and the trades:

I even used to write about the industry for Adviser Voice. You can check out some of my articles here.


I’ve managed to get my mug on TV a few times, but to speak about my other odd passion, number plates…

I was interviewed on The Project about a number plate auction, and also featured in a story on ABC News regarding a similar topic.

Shane Moore - The Project
Shane Moore - ABC News

I also managed to get the Trade Risk ute on the ABC news piece, which was a nice bonus!

ABC News - Trade Risk Ute

In print, I’ve been quoted in a few different publications including the Australian Financial Review, Sydney Morning Herald, Domain and Brisbane Times talking about, you guessed it… number plates!

What does that have to do with trade insurance? Nothing of course, but no one has been willing to put me on TV to talk about insurance unfortunately!

I love writing about insurance and other tradie related topics, and much of the content on our website has been written by me.

You can find me on LinkedIn and Flying Solo.

Tradies Love Trade Risk

In 2017 Trade Risk was awarded a Gold Trusted Service Award for the amazing service we offer to thousands of tradies from around Australia.

  • "Great trade insurance A+"
    | Tradesman Insurance |
  • "Very helpful good value and friendly would recommend"
    | Tradesman Insurance |
  • "Good experience."
    KNR Services Pty Ltd | Tradesman Insurance |
  • "Excellent service and nothing was a problem and a pleasure to talk to"
    | Tradesman Insurance |
  • "Great service and knowledge by the team, perfect for tradies wanting to get insurance cover knowing that its specialised for tradesmen."
    James Mott | Tradesman Insurance | Sydney
  • "Easy to deal with, no dramas"
    | Tradesman Insurance |
  • "I asked 3 brokers for 3 seperate quotes due to my current insurance having some grey areas in what my company was and wasn’t insured for. Cheryl Boyd was by far the most professional and efficient Broker to deal with and I now have the piece of mind that my company is properly insured"
    The Trustee For Nirvana Plumbing Trust | Tradesman Insurance |
  • "the communication was fantastic - will definitely use them again"
    J.W Coad & J.R Prosser | Tradesman Insurance |
  • "All good"
    STC Electrical Pty Ltd | Tradesman Insurance |
  • "Great quick response when inquiring, always friendly over the phone and well priced."
    Samuel William Newton T/As Captivate Painting | Tradesman Insurance | Noosa Heads
  • "Yes I would purchase their product again. I have found it to be teasonably priced for what it covers. If it remains priced competitively I would remain a customer."
    | Tradesman Insurance |
  • "Had to chase them for renewal and happens every year"
    | Tradesman Insurance |
  • "This time I felt the service was not matching my previous experience with Trade Risk. Firstly, I requested some explanation on the exemption of the small business stamp duty and the reply took a couple of days. Secondly, three days after I paid my premium I received a text message to remind me to pay before the due date. Overall, Trade Risk service is great and I wouldn’t hesitate to consider using Trade Risk Service in the future."
    | Tradesman Insurance |
  • "Wonderful service - very helpful"
    | Tradesman Insurance |
  • "Highly recommended as the call centre staff were fantastic and could arrange the cover on the spot."
    Mattheus F Bouma | Tradesman Insurance |
  • "They answered my questions quickly and were easy to deal with I would recommend them to other tradies"
    Oliver William Darvell | Tradesman Insurance |
  • "Was very helpful over the phone and payment made easy."
    | Tradesman Insurance |
  • "Very efficient and a good price"
    Adam Clive Laman | Tradesman Insurance |